💼 Which Marketing Maven Would You Hire to Run Your Brand?
Comparing the Marketing Styles of Edina Monsoon, Samantha Jones, Emily Cooper, and Georgia Miller
Fictional Marketing Mavens Compared
You’re a brand founder. You’ve got product, passion, and a to-do list that’s now a personality trait. But when it comes to marketing yourself? You’d rather build a second business.
So… who do you hire?
Let’s compare four iconic pop-culture PR and Marketing Mavens by their LinkedIn profiles and their Reddit reviews.
🕶️ Edina Monsoon
Head of Chaos | Absolutely PR
LinkedIn Summary:
🪩 Icon. Innovator. Possibly intoxicated.
🪩 Worked with fashion, music, and wellness brands before wellness was cool.
🪩 Doesn’t believe in email. Or consequences.
Endorsements:
– “She once turned a product recall into a brand awareness campaign.”
– “Hired her to promote our candles. Ended up on the cover of Vogue. No idea how.”
Reddit Review:
“Would not recommend for corporate clients. Or coherent messaging. But if you want to be fabulous, sweetie—she delivers.”
— u/MarketingBurnout99
✅ Hire her if: You want a viral moment, don’t mind a little scandal, and thrive in chaos.
💄 Samantha Jones
President | Jones & Fabulous Communications
LinkedIn Summary:
🔥 NYC-based PR executive with a high-heel approach to high-profile visibility.
🔥 Specializes in lifestyle, beauty, sex-positive branding, and turning whispers into cover stories.
🔥 She is the brand. You just get to borrow the glow.
Endorsements:
– “Samantha got our startup into Vanity Fair with one phone call.”
– “We tried to lowball her. She laughed and left. Iconic.”
Reddit Review:
“Our brand doubled revenue in Q2. I think it was the press, or maybe just her aura.”
— u/ThirstyForPR
✅ Hire her if: You want glam, sex appeal, and headlines that make your investors say “wait—what?”
🥐 Emily Cooper
Marketing Executive | Hashtag Oui
LinkedIn Summary:
🌸 Young, enthusiastic, and chronically online.
🌸 Expert in memes, Reels, TikTok dances, and Canva templates that somehow go viral.
🌸 Fluent in social-first strategy. Not fluent in French. But trying!
Endorsements:
– “She tripled our IG engagement and brought macarons to the first meeting.”
– “Thinks analytics are a vibe. We love her anyway.”
Reddit Review:
“You’ll roll your eyes, but she will get you 12K views on a reel about your handmade soap.”
— u/CynicalCMO
✅ Hire her if: You want buzz, trending audio, and influencer energy you didn’t know you needed.
And introducing: Georgia Miller, from Ginny and Georgia. While not technically a publicist, she does a fine job running the Mayor’s office in the fictional town of Wellsbury Massachusetts. At the end of Season 2 we didn’t know what Georgia would be doing next, but we’re pretty sure she has a future in the marketing world - I mean who else would think to station a jackhammer at the polling booth to drive down a development ballot measure?
🩷 Georgia Miller
Founder & CEO at Spin & Sparkle PR | “PR for People with a Past”
LinkedIn Summary:
✨ Crisis comms pro with small-town charm and big-time instincts.
✨ Specializes in reputation rehab, baked-good-based distraction tactics, and media manipulation with a moral center.
✨ Previously ran City Hall. And her ex-husband. Allegedly.
Endorsements:
– “Georgia saved my business and my marriage. She also made banana bread.”
– “Scary good at press strategy. Like... should-I-be-worried good.”
Reddit Review:
“Hired her for a rebrand. She created a founder story so compelling I cried reading my own About page.”
— u/FoundersAnonymous
✅ Hire her if: Your brand has baggage, you want Oprah, and you like your PR with a side of biscuits.
🥊 So, Who Gets the Job?
| You Want... | Hire... |
|---|---|
| Founder-led storytelling with a redemption arc | Georgia |
| Full-tilt fabulous chaos | Edina |
| High-impact, high-glam visibility | Samantha |
| Viral TikToks and brand vibes | Emily |
Reality check:
You don’t need a “perfect” PR pro. You need one who gets your brand, your vibe, and your end game.
So go ahead—channel your inner CEO, pour yourself a glass, and ask:
✨ Which one would you actually trust with your next launch?
PR Maven Match-Up Quiz
Take our PR Maven Match-Up Quiz to find out which pop-culture powerhouse would make your dream publicist.
(Warning: one of them might be drunk. One of them is on TikTok. All of them? Brilliant.)
You're building a brand that deserves buzz—not burnout.
But when it comes to visibility, press, and “WTF do I say on Instagram”—who should you channel?
Below:
📝 6 questions
🎯 4 possible results
🧠 Quiz Questions + Answers
1. What’s your current marketing mood?
A) Strategic but sentimental. I’ve got a story to tell, but I don’t want it spun wrong.
B) Absolute chaos. Please send help and a martini.
C) Fabulous and focused. I’m here to be SEEN.
D) Creative but confused. I want buzz, but I don’t know what I’m doing.
2. How do you describe your brand vibe?
A) Warm, wise, with a hint of edge.
B) Avant-garde and unhinged (in a good way).
C) Glamorous, seductive, iconic.
D) Cute, clever, and Instagrammable.
3. Your dream media feature would be:
A) A founder spotlight that makes people cry (in a good way).
B) A full-blown scandal turned into a documentary.
C) Front cover of Vanity Fair, darling.
D) A viral TikTok series with a Parisian coffee aesthetic.
4. Your ideal customer is:
A) Someone who’s been through it—and wants substance over flash.
B) Someone who loves a spectacle and a good brand meltdown.
C) Someone with taste, power, and disposable income.
D) A social-first shopper who saves your stuff to Pinterest.
5. What’s your visibility weak spot?
A) Talking about myself without oversharing or spiraling.
B) Actually having a plan.
C) Letting other people take center stage.
D) Trying to be everywhere, all at once.
6. Pick your PR motto:
A) “If you control the perception, you control reality.”
B) “Sweetie, we don't do subtle.”
C) “I don't chase stories—I am the story.”
D) “If it’s not hashtag-ready, is it even real?”
💋 Quiz Results
💼 Mostly A’s: Georgia Miller – The Narrative Architect
You need a publicist who’s strategic, emotionally tuned in, and secretly terrifying.
Georgia will weave your brand’s story with heart—and bury the drama in the garden.
👉 Perfect for: founder-led storytelling, redemption arcs, and campaigns with depth.
🍸 Mostly B’s: Edina Monsoon – The Chaos Conductor
You thrive on fabulous mess, darling. Edina brings wild ideas, spontaneous energy, and possibly illegal press tactics.
👉 Perfect for: maximalist brands, bold visuals, and chaos-as-content launches.
💄 Mostly C’s: Samantha Jones – The Icon Maker
You don’t want PR. You want power. Samantha will put your brand in rooms you didn’t even know existed.
👉 Perfect for: beauty, luxury, sex-positive, and spotlight-driven brands.
📱 Mostly D’s: Emily Cooper – The Content Creator
You’re playful, on trend, and have great taste—but need a publicist who can package it all up. Emily’s your girl.
👉 Perfect for: social-first brands, influencer-led products, and viral magic in a beret.
Customized Marketing Guide
💼 Marketing Like Georgia Miller
For brand founders with heart, history, and hustle.
Core Vibe:
Strategic storytelling. Cozy but calculated. A little sparkle, a lot of substance.
Do This:
Lead with your founder story. Don’t shy away from what you’ve overcome—own it. Georgia-style PR turns mess into magnetism.
Start every campaign with intention. Light a candle, write the goal. Ground your brand in meaning, not just motion.
Package empathy as power. Use testimonials, origin stories, and community voices to drive visibility.
Crisis? Bake a distraction. Always have a feel-good backup plan (a giveaway, heartfelt video, or collab) ready when things go off-script.
Try This Post:
“Why I Started This Brand (And Why It Nearly Broke Me)”
🍸 Marketing Like Edina Monsoon
For brands that thrive on chaos, camp, and “WTF did I just click on?”
Core Vibe:
Maximalist. Flashy. Flammable. Bold or bust.
Do This:
Ditch boring branding. Go bigger, weirder, louder. Use clashing colors, oversized fonts, absurd headlines.
Make every launch a spectacle. Think pop-up stunts, outrageous influencer pairings, or an entire marketing campaign inside a disco ball.
Lean into the unhinged. Tell your brand story like it’s a tabloid headline.
PR = Performance. You’re not building a brand—you’re starring in it.
Try This Post:
“Brand Announcement: We’re Not Sorry and We’re Not Subtle.”
💄 Marketing Like Samantha Jones
For brands with glam, grit, and the power to own the room.
Core Vibe:
Polished. Provocative. Powerful. You don’t chase PR—you are the story.
Do This:
Prioritize placement. Get in front of the right audience via strategic partnerships, features, and media that screams “premium.”
Own your edge. Sexuality, success, and swagger? Use them. Don’t water yourself down to play nice.
Be visually unforgettable. Every shoot, pitch, and post should drip with “expensive.”
Control your narrative. No apologies. No playing small.
Try This Post:
“Here’s Why Our Brand Isn’t for Everyone—And That’s the Point.”
📱 Marketing Like Emily Cooper
For brands that want to grow fast, look cute, and trend hard.
Core Vibe:
Trendy. Visual. Spirited. Quirky chaos with surprising impact.
Do This:
Content = currency. Post often, remix trends, and let your product show up in unexpected ways.
Make it fun to share. Memes, mini-vids, and pretty packaging are your best press team.
Turn behind-the-scenes into buzz. Messy = relatable = viral.
Lean into aesthetic. Create a moodboard. Then post it.
Try This Post:
“What Running a Brand Looks Like (If You’re Crying in Celine Sunglasses)”
