THE LATEST
~
MARKETING AND PR TRENDS
~
THE LATEST ~ MARKETING AND PR TRENDS ~
Many Brands Are Replacing Influencers With In-House Creators
While this isn’t the end of influencer marketing, brands are stepping forward to own the voice, the narrative, and the ROI.
Once upon a time, influencers were the darlings of digital marketing - jetting off to retreats, hashtagging their way through #sponsored posts, and helping brands chase virality. But in 2025? The script has flipped. Big time.
💼 Which Marketing Maven Would You Hire to Run Your Brand?
We Compare the Marketing Styles of Edina Monsoon, Samantha Jones, Emily Cooper, and Georgia Miller! Bonus: Take Our Brand Personality Quiz to See Which Fictional Marketing Maven Would Do the Best Job for Your Company.
Light These to Call It In: The Best Candle Scents for Manifesting Abundance 💸✨
There’s just something about lighting a candle that feels like a commitment to your intention. It’s not just ambiance—it’s a ritual. When you pair scent with mindset, things start to shift. Quickly. Whether you're manifesting financial flow, creative breakthroughs, or just that "rich life energy," the right fragrance can unlock your next level.
Think of this as your go-to guide for candle scents that don't just smell good—they work magic.
🖤 Friday the 13th Marketing Magic: 13 Spellbinding Post Ideas for Lifestyle Brands
13 creative social media post ideas for lifestyle brands (candles, beauty, fashion, food, and decor) to turn Friday the 13th into a sales-boosting opportunity.
Lucky Rituals for Founders: 13 Ways to Bring More Magic Into Your Business
Being a founder means making a thousand decisions a day — and dealing with all the uncertainty that comes with that.
It’s no wonder so many wildly successful people swear by rituals. Whether they’re lighting a candle, wearing a lucky necklace, or checking the moon phase before launching, rituals give us structure, confidence, and (let’s be honest) a little extra sparkle.