THE LATEST
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MARKETING AND PR TRENDS
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THE LATEST ~ MARKETING AND PR TRENDS ~
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10 Must-Run Marketing Plays for Small Businesses in 2026
The year ahead favors the bold, the scrappy, and the founder-led.
If you’re a small business owner heading into 2026 with a “let’s just keep doing what worked in 2021” mindset… oh sweetheart, pull up a chair. The marketing landscape has officially entered the era of AI engines, personalized discovery, lifestyle storytelling, and consumers who can spot inauthenticity a mile away (even from behind a screen scrolling at 2x speed).
Here’s What’s Happening in August ‘25
August is a transition for everyone, but especially for lifestyle brands looking to maximize their holiday revenue and brand visibility.
Product Placement Spotted on The Devil Wears Prada 2
In case you haven’t been paying attention, The Devil Wears Prada 2 is currently under production in New York City. We love a great product placement opportunity, and this film is chock-a-block full of gorgeous designs.
The Power of Product Placement: What Ginny and Georgia, Sirens, and Orbit Baby Can Teach Us About Brand Buzz
In a world of ad fatigue and algorithm burnout, product placement remains one of the few ways to get your product directly into the emotional bloodstream of pop culture. Whether it’s a subtle moment of wardrobe magic or a full-blown storyline, when audiences see a product in use—and feel the story around it—it sticks.
Let’s explore some of the most buzzworthy recent examples (and yes, one just might involve a stroller turf war with Dwight Schrute).