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MARKETING AND PR TRENDS
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THE LATEST ~ MARKETING AND PR TRENDS ~
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Why Most Brand Bios Don’t Work, and the 6 Things Yours Must Include
Most founders write bios like resumes.This guide will help you learn how to write a brand bio that will actually translate into press features.
A strong brand bio helps founders and lifestyle brands earn media coverage by clearly explaining what the company is, how it started, and why it matters. This article explains the six elements editors look for when scanning a brand or founder bio, including a clear brand descriptor, proof points, founder background, and a concise mission statement.
Friday the 13th to St. Patrick’s Day: March 2026’s Four-Day Lucky Reset
Friday the 13th, St. Patrick’s Day, and the first day of spring all land in the same week. Here’s why this “soft superstition season” is fascinating.
Here’s What’s Happening in March 2026!
Right on the heels of the Fire Horse Lunar New Year a few weeks ago, coupled with a Ring of Fire Eclipse, we’re now looking for a Blood Moon Total Lunar Eclipse to take place in a few days (March 3rd) . IMO that’s a lot of red themed happenings for such a short period of time!
This and so much more is happening in March 2026
Here’s What’s Happening in February 2026! (Hint: Everything)
February is a big bold colorful month, all jammed into 28 days!
How to Ride the Taylor Swift Trend
You don’t have to sell Taylor Swift merch to benefit from her influence. Learn how lifestyle brands and boutiques can tap into the Swift effect.
Here’s What’s Happening in October 2025 as Q4 Kicks Off.
The most important quarter of the year starts on October 1st for lifestyle brands: success in October, November, and December can set your brand up for SS26 through expanded PR and improved customer relations.