THE LATEST
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MARKETING AND PR TRENDS
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THE LATEST ~ MARKETING AND PR TRENDS ~
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10 Must-Run Marketing Plays for Small Businesses in 2026
The year ahead favors the bold, the scrappy, and the founder-led.
If you’re a small business owner heading into 2026 with a “let’s just keep doing what worked in 2021” mindset… oh sweetheart, pull up a chair. The marketing landscape has officially entered the era of AI engines, personalized discovery, lifestyle storytelling, and consumers who can spot inauthenticity a mile away (even from behind a screen scrolling at 2x speed).
50 Halloween Puns for Lifestyle Brands.
Halloween Puns for Beauty, Candle, Clothing, Jewelry and Food Brands: Drop These Puns Into Social Posts and Email Blasts Next Week.
Should Your Brand Be on Amazon?
Thinking about selling your lifestyle brand on Amazon? Here's a smart breakdown of the pros and cons—from visibility boosts and media exposure to margin cuts and brand dilution—so you can decide what’s best for your business.
Can You Compete With Amazon Prime Day If You’re Not on Amazon?
Not on Amazon? No problem. Here’s how small lifestyle brands—from candles to kids' clothes—can compete with Amazon Prime Days and still win sales and visibility in July.