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MARKETING AND PR TRENDS
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THE LATEST ~ MARKETING AND PR TRENDS ~
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Why Most Brand Bios Don’t Work, and the 6 Things Yours Must Include
Most founders write bios like resumes.This guide will help you learn how to write a brand bio that will actually translate into press features.
A strong brand bio helps founders and lifestyle brands earn media coverage by clearly explaining what the company is, how it started, and why it matters. This article explains the six elements editors look for when scanning a brand or founder bio, including a clear brand descriptor, proof points, founder background, and a concise mission statement.
How to Build a Holiday PR List for Gift Guide Pitching in 2026
Building a holiday media list is not about collecting every editor’s email address. It is about identifying the right editorial fit, prioritizing your strongest targets, and using your limited time where it can actually produce coverage.
11/11 Meaning in Numerology, and How Lifestyle Brands Can Use It for Marketing Magic!
Learn what 11/11 means in numerology and how lifestyle brands can harness this “manifestation portal” for meaningful, high-engagement social media content, marketing campaigns, and storytelling moments.
Navigating the Rapids: What Lifestyle Marketers Need to Know for November 2025
Facing economic headwinds this holiday season? Key strategies lifestyle brands need in November 2025 to boost visibility, sales, and loyalty.