THE LATEST
~
MARKETING AND PR TRENDS
~
THE LATEST ~ MARKETING AND PR TRENDS ~
Read The Latest …
BLOG HOME MARKETING CREATIVE SELLING SOCIAL MEDIA TRENDS PUBLIC RELATIONS BOOKS
Why Most Brand Bios Don’t Work, and the 6 Things Yours Must Include
Most founders write bios like resumes.This guide will help you learn how to write a brand bio that will actually translate into press features.
A strong brand bio helps founders and lifestyle brands earn media coverage by clearly explaining what the company is, how it started, and why it matters. This article explains the six elements editors look for when scanning a brand or founder bio, including a clear brand descriptor, proof points, founder background, and a concise mission statement.
New Study: Being Your Own Boss is Good for Your Heart
New research from UCLA Health and BMC Public Health shows self-employment may lower obesity, improve sleep, and boost heart health in women. Learn the pros, cons, and what it means for entrepreneurs.
🖤 Friday the 13th Marketing Magic: 13 Spellbinding Post Ideas for Lifestyle Brands
13 creative social media post ideas for lifestyle brands (candles, beauty, fashion, food, and decor) to turn Friday the 13th into a sales-boosting opportunity.
Lucky Rituals for Founders: 13 Ways to Bring More Magic Into Your Business
Being a founder means making a thousand decisions a day — and dealing with all the uncertainty that comes with that.
It’s no wonder so many wildly successful people swear by rituals. Whether they’re lighting a candle, wearing a lucky necklace, or checking the moon phase before launching, rituals give us structure, confidence, and (let’s be honest) a little extra sparkle.
13 Top Superstitions and Where They Come From
Whether you cross your fingers before a big launch or avoid opening umbrellas inside, superstitions are deeply rooted in culture, history, and our need to feel a little bit in control. Here's a look at 13 of the most common superstitions around the world — and the strange, surprising stories behind them.
Ultra Successful People Who Believe in Superstitions, Especially on Friday the 13th
Explore the origins of Friday the 13th, why the number 13 spooks us, and the weird superstitions of wildly successful people—yes, even Lucille Ball.