THE LATEST
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MARKETING AND PR TRENDS
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THE LATEST ~ MARKETING AND PR TRENDS ~
Many Brands Are Replacing Influencers With In-House Creators
While this isn’t the end of influencer marketing, brands are stepping forward to own the voice, the narrative, and the ROI.
Once upon a time, influencers were the darlings of digital marketing - jetting off to retreats, hashtagging their way through #sponsored posts, and helping brands chase virality. But in 2025? The script has flipped. Big time.
Autumn 2025 Marketing Trends for Lifestyle Brands: What’s In, What’s Over, and What’s Brewing
From founder-led content to freakishly early Halloween launches, here are the biggest marketing trends lifestyle brands need to know for Autumn and Holiday 2025.