THE LATEST

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MARKETING AND PR TRENDS

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THE LATEST ~ MARKETING AND PR TRENDS ~

Many Brands Are Replacing Influencers With In-House Creators

While this isn’t the end of influencer marketing, brands are stepping forward to own the voice, the narrative, and the ROI.

Once upon a time, influencers were the darlings of digital marketing - jetting off to retreats, hashtagging their way through #sponsored posts, and helping brands chase virality. But in 2025? The script has flipped. Big time.

The Thing With Pink!
Creative Carolyn Delacorte Creative Carolyn Delacorte

The Thing With Pink!

Pink is a color that often evokes feelings of sweetness, playfulness, and tenderness. It is traditionally associated with historically feminine traits such as innocence, nurturing, and compassion.

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